Thursday, February 9, 2012

Cities Reference's Discounted Commissions - Discount percentage on total and its real weight on our own rental commission

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  Cities Reference's Discounted Commissions

This post is addressed to travelers, apartments' owners don't have to worry 'cause nobody is touching their net fee when we apply Cities Reference discount coupons to the bookings unless they signed up to being Priority Owners.

If you're reading this chances are you are already eligible for a discount on Cities Reference's network as a repeat client, friend or family of a repeat client or Facebook page fan. Therefore you know how easy it is to get our (in)famous 5% to 10% discounts on Cities Reference's apartments and villas.

The question we'd like to answer today is what does that 5% discount corresponds to when weighted against Cities Reference's official commissions as explained in our previous post. The answer is appalling (for us, mind you, it should sound just fine to your ears).

Here follow the list of the real % of discount we apply on our own commission when you cash on your CitiesReference discount, starting from our highest possible commission down to the lowest, mind you, we're dividing in discreet amounts although the descent from Max to Lowest happens gradually in inverse proportion to the total rent, you'll have to use your calculator and our previous post to figure what's inbetween the layers below:

  • Discounted Max Commission: you get a 27% discount on our highest commission of 20.5
  • Discounted Average Commission: you get a 34% discount on the medium commission of 16%
  • Discounted Lowest Commission: you get a 66% (!!!) discount on our lowest possible commission of 9%
Oh boy, wish we'd done the math before we launched this campaign!

OK, OK, you don't care, you want to know how much you're paying in commissions exactly when you get a discount. Here we go:

  • You're paying 14.9% if you're paying our Discounted Max Commission, which is to say you're renting a relatively cheap On Request apartment for a relatively short period of time.
  • You're paying 10.2% if you're paying our Discounted Average Commission, which is to say you're renting a relatively cheap Instant Booking apartment for a relatively short period of time
  • You're paying 2.7% (!!!) if you're  paying our Discounted Lowest Commission, which is to say you're renting a relatively expensive Instant Booking apartment for a relatively long period of time
 Ok, we hear you, how likely are you to get the nicer looking commissions?

  • Max Commission is paid in 12% of bookings
  • Average Commission is paid in 76% of bookings
  • Lower than Average Commission is paid in 11.5% of cases
  • Lowest Commission is paid in 0.5% of cases

Yes, you've got to really deserve that lowest commission! ;)

Important note: discounts do not apply on flat listing fee apartments and on third party apartments. Recognizing both is easy since their listing number starts in both cases with a letter rather than with a number.

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